The passionate addiction to the best

What makes the best wine for us? This crucial question was posed to the two wine enthusiasts Johannes Trapl and Christian Klingler when they set out a few years ago to enrich the wine scene with a distinctive, exclusive red wine from the Spitzerberg in Carnuntum. This is how the "PUR Platin" came into being in a strictly limited quantity.

Its concept is as coherent as it is sophisticated: Burgundy finesse

The fruit presents itself rather red berry, but plays a subordinate role in the nose and on the palate. The rich extract, obtained from ripe grapes, gives the wine its delicate subtle sweetness, on the palate the wine is elegant and complex.
Well-dosed fine wood underlines the texture of the silky, ripe tannins. A mineral-salty, very lively structure stands for enormous drinking flow in every maturity phase of the wine.
The result is the red PUR Platin from Carnuntum: long-lasting and at the same time profound, with a long finish and enormous ageing potential.

True Character

Only wines that tell a story endure among the many of the best. In most cases, the winemakers are their storytellers, the world-famous winemakers. PUR Platin, on the other hand, is determined by the Spitzerberg. The Genius Loci is an entirely individual atmospheric quality of a specific place, as Alexander Pope defined it. Our goal is to make this comprehensible in every sip of PUR Platin.
The organic and biodynamic principles apply. Therefore, we only intervene where it is absolutely necessary. The choice of harvest time, the selection of the grapes in question, the length of the maceration period. The selection of the very best barrels. The day of bottling. When the PUR Platinum finally begins to tell its story, it needs no translator. It touches the heart and mind, it communicates on a level that needs no language.

Initial response

Peter Moser, wine critic of the Falstaff Magazine, the leading wine medium in German language, has been following the development of the "PUR Platin" since its premiere with the 2012 vintage.

"What emerges here is an immensely subtle red wine that does not try to win through power, wood or overripe aromas, but a wine with real depth that impresses with quiet tones, fresh structure and immense complexity, otherwise only known from Burgundy or the best wines in the northern Rhône Valley. The maturity potential of this new wine icon from the Spitzerberg can only be guessed at today."

Trilogy for highest demands

The PUR wines with a division into three levels
signalize sophisticated drinking pleasure with style.
From everyday and accessible to uniquely multi-layered -.
always at the highest level.

All PUR wines - no matter which category they belong to - claim to always be among the best. Those that are allowed to bear the designation PUR PLATIN are strictly limited unique specimens that are exclusively created from the best grapes of the respective varieties from great vintages. They are complex and rich in nuances, know how to fascinate the expert connoisseur and have a maturity potential that goes far beyond the usual.

The name PUR GOLD promises the wine lover a very special drinking pleasure, these wines combine elegance, depth and maturity potential, which makes them even in younger years to multi-faceted food companions. PUR GOLD is the companion for special moments and turns exquisite dishes into a culinary work of art.

Wines with the name PUR SILVER are the entry into the world of PUR wines, which have ranked among the highest award-winning white and red wines in Austria from the very beginning. PUR SILVER can already be enjoyed young and fresh to the fullest, thanking a few years of bottle ripening with additional aromatic diversity.

White wine

from Grüner Veltliner and Riesling
WACHAU - Rossatz

TERROIR:
Ried Rossatzer MUGLER

NAME:
The name of the vineyard "Im Mugler" is derived from the forested mountain named Mugler, which rises up to 515 meters in the south of the village center of Rossatz and under which this vineyard spreads out over about 14.10 hectares. The term Mugel, which comes from the Bavarian for a small hill, probably originates from the Old Slavic.

GEOLOGY:
On a subsoil of amphibolite lies the weathering material paragneiss and migmatite, in the upper area bordering the Dunkelsteiner Wald the humus layer is very thin, here the lime content is lower and the soils lighter. Further down, the soil becomes somewhat fatter, here loess components are added, which are mixed with varying proportions of paragneiss material. While the poorer, stonier soils offer ideal conditions for the Riesling grape variety, the Grüner Veltliner feels very comfortable on the more nutrient-rich terroirs of the Mugler.

EXPOSURE:
The steep Mugler has a slope of up to 55%, therefore the majority of the vineyards are structured by means of slope terraces. The grapes ripen between an altitude of 313 meters and 225 meters at the foot of the slope. With an orientation towards the northeast to the east, an annual average of 2188 hours of sunshine is measured here. The Ried Dürnsteiner Kellerberg, which lies directly opposite the Danube in an easterly direction, records 2017 hours of sunshine, while the Ried Schütt, as a purely southerly site, records 2184 hours of sunshine per year. Like these well-known sites on the left bank of the Danube, Ried Mugler also benefits from the warm foothills of the Pannonian climate, which has an effect right up to the Dürnsteiner Pforte, where the course of the river turns briefly towards the north. In the summer evenings, cool air from the elevated Dunkelsteiner forest flows through small ditches in the terrain in the direction of the Danube valley, ensuring a pronounced temperature difference between day and night, which has a very positive effect on the aromatic development of the grapes.

MUGLER PUR:
With a share of almost 5 hectares, the Home of PUR winery was able to acquire more than a third of this outstanding vineyard in 2014, the vineyards are planted with Grüner Veltliner and Riesling in a ratio of 70:30. 1.5 hectares were cleared and replanted. Some of the vines are up to 40 years old. In accordance with the quality philosophy of Home of PUR, the vines in Ried Mugler are cultivated according to the principles of organic viticulture, and the certification process is underway.

Red wine

from Blaufränkisch & Co
SPITZERBERG - Prellenkirchen

TERROIR:
Ried Blauenstein, Ried Obere Panhölzer, Ried Neuried

NAME:
The vineyard name "Spitzerberg" refers to the entire south-facing vineyard area on this ridge in the eastern part of the Carnuntum wine-growing region, which is located on the foothills of the Hundsheim Mountains to the south and forms a solitary west-east oriented ridge in the terrain. The origin of the name of the vineyard lies in the dark, because the Spitzerberg, whose highest elevation is 302 meters, does not have a mountain top. The total possible area is 145 hectares, which from west to east fractionate the Spitzerberg into several subriedens of the Spitzerberg: These are called Spitzer, Roterd, Blauensteiner, Pannhölzer, Tullner, Kranzen, Kobeln, Holzweingarten and Goldberg. Currently, about 100 hectares are planted with vines on the Spitzerberg.

GEOLOGY:
As a foothill of the Small Carpathians, the core and ridge of the Spitzerberg are composed of carbonate rocks (limestone and dolomite) of the Middle Ages. On the terraced southern slope there are predominantly sandy but also silty-clay sediments of the Miocene (Pannonian). The terracing has changed both the shape of the terrain and the sediments. The upper parts are steep and show the sediments in a fresh state, light and calcareous. In the lower parts, towards the next terrace level, the terrain becomes flatter due to the accumulation of washed away sediments and humus material. Here the colour of the soil is darker, the soil type finer-grained and the lime content low to non-existent.

EXPOSURE:
Since the Spitzerberg stretches from west to east, the majority of the vineyards face exactly south or southwest and are located at an altitude of between 180 and 245 meters above sea level. The solitary position of the Spitzerberg in the middle of the gateway between the Alps and the Carpathians makes for extreme weather conditions: constant thermal updrafts that dry off any moisture in no time at all and strong air currents from the southeast that hardly give Atlantic rainstorms a chance. The barren soil structure and the much lower rainfall than in the other two wine-growing areas of Carnuntum make the Hundsheimer Berge the "latest" zone in wine-growing Carnuntum.

SPITZERBERG PURE:
The Home of PUR winery has a vineyard area of 3.2 hectares on the Spitzerberg, these are located more in the central area of the vineyard in the Blauenstein and Obere Panhölzer fractions, as well as in the Subried Neuried, which is located slightly higher up the mountain. These vineyards have been farmed organically for some time, and since 2019 the wines have been certified organic, in keeping with the uncompromising quest for excellence in wine.